Interior perfume, on the other hand, is designed to permeate the space, which involves a completely different approach from skin perfume in terms of creation. Its main asset lies in its ability to be diffused not only directly at your clients' homes but also within your store.
By choosing to create an interior perfume, you allow your brand to become part of your consumers' daily lives, thus associating your image with positive and reassuring feelings. And you can diffuse it within your sales space, creating a unique atmosphere that influences clients' moods and perceptions. For those who scent their homes with your fragrance, your store will offer a sense of well-being reminiscent of what they feel at home. Using an interior perfume can transform a simple store into an immersive and unforgettable experience. Moreover, the scent of a perfume can attract the attention of passersby from outside and entice them to enter even if they had not initially planned to do so (as shown by the example of Abercrombie & Fitch stores). Finally, interior perfumes are particularly attractive because they offer a wide range of variations: scented candles, perfume diffusers, room sprays, pillow mists, there's plenty to satisfy all your creative inspirations.
Whether it's for the interior or the skin (or both!), your fragrance is just waiting to be created, to win the hearts of your many consumers!